FREE 3-step EASY guide: Online Business Jumpstart! https://www.tentononline.com/online-business-jumpstart/ "Escape the grind, build a fulfilling online business, and launch a better tomorrow!" Let's continue in your free Audience Attraction Bootcamp: https://www.tentononline.com/traffic -------------------------------------------------- Show Notes: - Domain registration: https://10tn.tips/domain - Solid web hosting (with discount!): https://10tn.tips/hosting - Business-grade email: https://10tn.tips/email - Best email marketing service: https://10tn.tips/email-marketing - Best website builder: https://10tn.tips/web-builder - Top web and marketing tools and services: https://10tn.tips/tools Support my work (thanks!): - https://10tn.tips/boost -------------------------------------------------- Transcription: [TRANSCRIPTION] -------------------------------------------------- TONS more at https://www.tentononline.com/blog ... https://www.youtube.com/watch?v=sSCKjD1cgGw

From zero to profitable online business in just 7 simple steps! Download your FREE Online Business Jumpstart guide: https://www.tentononline.com/jump "Escape the grind, build a fulfilling online business, and launch a better tomorrow!" -------------------------------------------------- Show Notes: - Online business guide (free download!): 7 Steps To Profits! https://www.tentononline.com/7-steps-to-profits/ - Domain registration: https://10tn.tips/domain - Solid web hosting (with discount!): https://10tn.tips/hosting - Business-grade email: https://10tn.tips/email - Best email marketing service: https://10tn.tips/email-marketing - Best website builder: https://10tn.tips/web-builder - Top web and marketing tools and services: https://10tn.tips/tools Support my work (thanks!): - https://10tn.tips/boost -------------------------------------------------- Transcription: why content is important in marketing Here's three strong purposes that consistently publishing valuable, helpful, insightful content does for your online business -- whether you choose to write articles, create videos, publish blog posts, create webinars, start a podcast...or whatever format you might have in mind. First, the free and valuable content that you publish attracts the group of people, the target audience, that you want to serve in your business. What happens is, once you've identified a target market -- that is, a sub-market of a larger market or a group of people who share a specialized interest... ...and once you've done your due diligence and research and learned about their needs, pains, and biggest challenges, you can begin publishing content specifically for them. When they search online, looking to find fixes for their issues, challenges, and pains -- and they definitely are -- they find you. So, the first purpose of using a content marketing strategy for your online business is to attract and build an audience for your online business. The second purpose that your free and valuable articles, posts, and videos serve is to build trust with your audience. Nearly all the people in your target audience don't know you yet. And we don't trust people who we don't know. Building trust, credibility, authority, and likability takes time...just like it does in the real world. But over a period of time, the content that you publish online goes a long way to building and nurturing these things between you and your potential customers. And TRUST is the one golden item that's required before a potential customer feels comfortable buying from you. A third purpose that the content you publish online serves is that really, your articles, videos, and posts are advertisements. But, they aren't ads that interrupt or jump out and get in the way of your potential c ... https://www.youtube.com/watch?v=1XmrzIFtGWw

FREE 3-step EASY guide: Online Business Jumpstart! https://www.tentononline.com/online-business-jumpstart/ Why is having a niche so important in business? Well, targeting a specific market helps you to zero in on a specific market, sub-market, niche, or group of specific customers. This means that you narrow your focus and your marketing efforts rather than trying to be all things to all people, which is a sure recipe for disaster. But that's not to say that there aren't problems or challenges to this approach. So here, let's go in-depth on why identifying a niche market is so important for your business. -------------------------------------------------- Show Notes: - Domain registration: https://10tn.tips/domain - Solid web hosting (with discount!): https://10tn.tips/hosting - Business-grade email: https://10tn.tips/email - Best email marketing service: https://10tn.tips/email-marketing - Best website builder: https://10tn.tips/web-builder - Top web and marketing tools and services: https://10tn.tips/tools Support my work (thanks!): - https://10tn.tips/boost -------------------------------------------------- TONS more at https://www.tentononline.com/blog ... https://www.youtube.com/watch?v=XyxNr3_IPAU

More in your free, self-paced Full Speed Online Sales Seminar: https://www.tentononline.com/sales -------------------------------------------------- Show Notes: - Online business guide (free download!): 7 Steps To Profits! https://www.tentononline.com/7-steps-to-profits/ - Domain registration: https://10tn.tips/domain - Solid web hosting (with discount!): https://10tn.tips/hosting - Business-grade email: https://10tn.tips/email - Best email marketing service: https://10tn.tips/email-marketing - Best website builder: https://10tn.tips/web-builder - Top web and marketing tools and services: https://10tn.tips/tools Support my work (thanks!): - https://10tn.tips/boost - Bitcoin (BTC): bc1q64gkflztynv6000386mxmyvzetr5j5puh4fn5y - Ethereum (ETH): 0xD4a88C6b48e9cee2bcD882c31dEfdf20A9A40256 - Ripple (XRP): rGyaatxMPKJ5FYmwoZj4z5FE6Wn4dxPmje - Litecoin (LTC): LeCgqyJLDYiJgrdyaGmDFLjEZz63jdTZSQ -------------------------------------------------- Transcription: how to create trust with customers Here's a strange quirk of human psychology: Most people tend to listen to and follow the instructions of people who are in positions of authority. I'm sure you've seen the prank videos where the guy walks around in an orange vest and white hard hat with a clipboard in hand. He starts telling people they can't be in this area or whatever, and people dutifully follow his instructions. Have you ever encountered this personally? A lifetime ago when I was leading corporate software classes, that's when I ran into this phenomenon the first time. I'd tell the class, "okay, turn to page 24 in your workbook", or "alright everyone, be back from the break in 15 minutes." I mean, I was just this young, early-20s kid giving instructions to grown adults with professional whitecollar corporate jobs...and they all did it! Sometimes I'd push it a little further to see what would happen: "Okay, turn to the person on your left," or even "Alright, everyone stand up for a second." Without fail, an entire room of grown adults with impressive sounding job titles would follow everything I told them to do. This is the power of establishing authority. And it's crucial to establish this for yourself and your online business. And it's important to note that this doesn't happen immediately. Instead, establishing authority takes time. You have to develop trust, rapport, and credibility first. You have to demonstrate to your audience of potential customers that you're skilled, knowledgeable, and can help them solve their problems. That's really what authority is. The reason why professional corporate employees, many of whom were twice my age at the time, would listen to me and follow my instructions way back then was because I'd already spent time establishing my credibility. ... https://www.youtube.com/watch?v=rKEHUu6_160