Philosophy and business don’t always get along well. Philosophy is generally not much concerned with the practical implications of its investigations and, conversely, business is often deeply interested in the tactical outcomes of its operations. And ethics is a loaded word. Preconceived notions of what ethics mean, even as a le­ gitimate field of study, often make people shy away from it as a topic of discussion. It’s hard to talk about what we don’t fully understand and even the word itself can sometimes imply judgment: do-this-don’t-do-that kinds of directives and obligations. And we all frequently chafe when we think we’re being told what to do.