Creators are brands: https://www.youtube.com/c/tomboydmedia In this episode I sat down with my friend Tom Boyd to talk about how he got started on building his brand and how he grew it into one of the most renowned names in the content creation market. We also discuss his unique perspective on content creation and how he positions and packages concepts to empower people to create with confidence. He also shares the format he uses for Bonus Footage content, the importance of building relationships when working with brands, some insights from his experiences and tips and tricks for creating short form videos and more! Tom's advice for content creators will leave you motivated and prepared with ideas and tactics. CHAPTERS 0:00 Intro 0:50 Content Strategy 2:40 Get Over Simple Ideas 4:23 Manage Content And The Process 10:15 From Small Creator To Work With Brands 15:34 The Most Important Thing To Any Industries 23:47 What To Learn From Influencers 27:19 How To Go Viral 35:23 The Next Level Up For Tom Boyd 37:50 Outro WHO IS TOM BOYD? Tom Boyd is a digital strategist known as @bonusfootage on TikTok and Instagram, where he posts short, eye-catching, insightful clips filled with how-to’s, anecdotes, tips, and other resources to help creators create content that actually makes an impact. His content helps creators unlock their creative power, tell better stories and build brands. He’s been writing, directing and producing for digital landscapes for over 12 years. Tom hosts Creators Are Brands, a podcast that explores how storytellers are building brands online, from the mindsets, to the tactics, to the business side. Tom's best videos: How to go VIRAL the right way: https://www.youtube.com/watch?v=bPfyvEKh34k CONNECT WITH TOM BOYD: Website: https://www.tomboyd.co/ https://www.creatorsarebrands.com/ Instagram: https://www.instagram.com/bonusfootage TikTok: https://www.tiktok.com/@bonusfootage Twitter: https://twitter.com/boyderyo WATCH MY SHORTS SERIES FOR CREATORS: https://youtube.com/playlist?list=PLgnJEpT9cmTotaDQBYR4__ymgwb7zAeBG RESOURCES: Shorts for Creators - https://www.tomboyd.co/shorts 7 Steps for the Ultimate Social Media Content Strategy (+ Template) - https://thesocialshepherd.com/blog/social-media-content-strategy Tom is the host of the "Creators Are Brands" podcast Where he asks creators questions about how they built their brand. It's a side project that people seem to like. Tom’s passion is helping creators unlock their creative power, tell better stories and build businesses. Discover how to script short videos for social with free checklist: https://www.tomboyd.co/tips FOLLOW US High-Level Podcast YouTube: https://www.youtube.com/@AxelAxePodcast Instagram: https://www.instagram.com/highleveltv Axel Axe: YouTube: https://www.youtube.com/c/AxelArzola/ Instagram: https://www.instagram.com/axelaxeofficial/ Facebook: https://www.facebook.com/heyaxelarzola/ Twitter: https://twitter.com/AxelAxeOfficial Apple Podcasts: https://podcasts.apple.com/us/podcast/high-level/id1211324432?mt=2 Amazon Podcasts: https://music.amazon.com/podcasts/f68159ea-5236-4717-95ff-584888bb6083/high-level Spotify: https://open.spotify.com/show/1kp8muHXQBaFTG4wZZUPGU?si=NCPd6SxIQr6cBvuBGPllPA&nd=1 Red Axe Media Website: https://redaxemedia.com/ Instagram: https://www.instagram.com/redaxe.media/ ... https://www.youtube.com/watch?v=PLKd2r1vf78

... https://www.youtube.com/watch?v=pZ9mjJxiJoo