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*BTC2B Brussels conference on October 16 & 17, 2014*
This episode features two parts of a session on Bitcoin marketing. First, Richard Caetano, founder of Handshake and btcReport, talks about the importance of sharing stories to create user engagement. Then, you'll hear a panel discussion moderated by Richard with Jeremy Garder, Executive Directory of the College Cryptocurrency Network, and Sebastien Couture, as panelists. They talk about how the Bitcoin industry can grow adoption though integrated product & marketing strategies.