Eastern Columbia Building Notable Building in Downtown Los Angeles & Boyle Heights Architect Claud Beelman's extraordinary 1929 Eastern Columbia Building is a masterpiece of art moderne architecture. Clad in turquoise-and-gold terracotta tiles, the 13-story tower originally housed two clothing companies belonging to industrious Polish immigrant Adolph Sieroty. Now home to luxury lofts, the building features a striking gilded sunburst entrance that's especially impressive when lit after dark. One-bedroom lofts rent for upwards of $3000 a month – Johnny Depp allegedly bought the penthouse for a cool $2.1 million. One can dream. In popular culture Eastern Columbia entrance In the 1930 film Sin Takes a Holiday starring Constance Bennett, the opening exterior shots show Manhattan and then a close up of the Eastern Columbia building, inaccurately implying it is located in New York. Over several decades, the city's airwaves chimed the jingle "Eastern Columbia, Broadway at Ninth" to advise Los Angeles shoppers of new arrivals and special offers at Downtown's flagship department store.[49] The jingle was written by Julian M. Sieroty, son of the founder of the Eastern Columbia department store chain, Adolph Sieroty. The lilting ditty proved so popular that it was parodied regularly on television. The building was featured prominently on the September 29, 1946 radio broadcast of The Jack Benny Program. During the show, various cast members were asked where they had gotten specific items. Each answer was: "Eastern Columbia, Broadway at Ninth". The line was reprised the following week, October 6, 1946, but in an absurdist way: Jack asked Dennis Day where his mother ever got his father, to which Dennis replied "Eastern Columbia, Broadway at Ninth". Jack responded with "Gee, they have everything!" In the 1975 movie Doc Savage: The Man of Bronze, a sniper fires on the protagonist from the building, which is dubbed the "Eastern Cranmoor Building" and set in Manhattan in 1936. In another implied New York depiction of the L.A. building, the 1978 film I Wanna Hold Your Hand shows the Eastern Columbia in the background of shots of the CBS transmitting tower outside Studio 50 (where The Ed Sullivan Show was produced) as a protester attempts to sabotage the broadcast of the first-ever appearance of The Beatles on U.S. television. The finale of the two-hour 1985 pilot for the series Moonlighting takes place atop the building, with Cybill Shepherd and Bruce Willis climbing the building's enormous clock. The Nickelodeon series iCarly and the Paramount+ revival of the same name use digitally altered images of the building for the exterior of Bushwell Plaza, the fictional apartment building in which the main casts live and the web show is filmed.[50] The Eastern Columbia Building appeared in the 1990 films 12:01 PM,[51] Predator 2, and TV series Lucifer (Season 3, Episode 16). The Eastern Columbia Building was featured extensively in the film The Last Hour.[52] On April 14, 2022, the building was featured heavily in the Johnny Depp v. Amber Heard defamation case. Depp owned five penthouses in the Eastern Columbia Building. Downtown with Huell Howser[53] ... https://www.youtube.com/watch?v=6BmA6SUofuI

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