EVERYTHING on Social Media Is...
A once beloved photo sharing app for friends, Instagram, has long transformed into an unrecognisable social marketing and sales platform.
Our old online habits fuel celebrity desire for more recognition and revenue.
We barely notice the unstoppable feed of advertisements masked as skits, dances, jokes and speeches.
Thor Bjornsson and Dwayne Johnson are not the worst offenders when it comes to peddling subpar products propped up by their own endorsements and personalities.
Both celebrities promote health & fitness supplements and alcohol at the same time. This obnoxious approach is pathetic and is indicative of the kind relationship you can expect from your favourite social media influencers.
Social media platforms offer celebrities the greatest opportunity to peddle their products to a receptive customer base.
A lot of people form a connection with these celebs, when in reality you are a potential customer and the stronger the connection, the more money you stand to spend.
“The power celebrities have in our society today, is scary, they can sell literally anything to the masses who follow them.”
Link to Shredded Sports Science video about ZOA Energy:
https://www.youtube.com/watch?v=iiWMSXOvEgU&t=2s&ab_channel=ShreddedSportsScienceChapters:
0:00: Intro
1:17: Hafþór Júlíus Björnsson
5:10: The Rock Zoa Energy
7:24 - Social Marketing and Sales Platforms
Disclaimer: Everything stated in the video is my opinion and not a fact. This video is informational entertainment.
...
https://www.youtube.com/watch?v=gbyzQOWndyY