Founder of Feat Clothing: Taylor Offer on Starting a Brand Taylor Offer is a Los-Angeles based entrepreneur and founder of Feat clothing. Their mission is to provide the most comfortable clothing in the world. Feat was started when Taylor was in college, back in 2015. Taylor and some friends began printing designs on socks and selling them to their fellow classmates. That would eventually turn into a full-scale clothing business specializing in comfort wear. Today, Feat clothing even has collaborations with Helen Owen and Brody Jenner. In this episode, Taylor shares his experience founding Feat. He describes the feeling of knowing that he couldn't get a "regular job" after college, and that he knew he had to build something on his own. That energy prompted him and some friends to purchase a heat press machine and thousands of pairs of socks to create what would become Feat clothing. Taylor shares how he built the company through influencer marketing after moving into the famous 1600 Vine apartment building, where many of the world's biggest social media influencers once called home. He tells us a little bit about the process of building a brand, and producing custom clothing at a very high level. This is a great episode for anyone who enjoys Feat clothing, anyone interested in influencer marketing or anyone interested in the clothing industry.  Check out  https://www.studio22podcast.com/ Follow us on social media! https://instagram.com/studio22podcast https://www.tiktok.com/@studioxxiipodcast https://instagram.com/brockohurn https://instagram.com/wmeldman33 https://www.tiktok.com/@brockohurn https://twitter.com/Brockohurn ... https://www.youtube.com/watch?v=dzKS7TUyoys