Explosive growth combined with the pandemic are two main reasons contributing to the trademark applications backlog. But what can you do to mitigate this? In this episode, Erik reveals several tips to help navigate the long and winding road that is the USPTO trademark application process.
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https://www.youtube.com/watch?v=aBJ-UGo4PB4
Trademark owners take heed, there are many scams that target trademark applicants and registrants. In this video, learn more about how to identify these scams.
http://www.erikpelton.com/
http://www.erikpelton.com/trademark-laws-scam-problem-not-getting-better-law360-article-quotes-erik-pelton-efforts-crack-scams/
http://www.erikpelton.com/how-trademark-scams-work-wtmr-changes-name-to-wtrm/
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https://www.youtube.com/watch?v=47AaqDBxzFk
Trademark attorney Erik Pelton discusses three challenges faced by small businesses when it comes to protecting brands and trademarks.
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https://www.youtube.com/watch?v=OlFpfiFzUGk
Trademarks are more of an art than a science. Erik shares his insights comparing the tools for building bold brands to an artist’s palette of colors. For more, see https://www.erikpelton.com/resources/trademark-visuals/palette-for-building-a-bold-brand/
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https://www.youtube.com/watch?v=HfIxOpv8ClU
Pet products are a booming industry, from gourmet foods to toys to clothing, and obtaining a registered trademark for your pet product brand adds protection as well as value. Our team explains why in this video.
00:00 Trademark Protection for the Pet Products Industry
00:35 comprehensive trademark search
00:45 choosing a brand name
00:54 trademark attorney
00:56 trademark application process
01:03 nationwide trademark protection
01:08 trademark enforcement
01:15 registered trademark symbol
01:20 USPTO database
01:25 trademark clearance search
01:30 cease and desist letter
01:32 take down notice
01:40 trademark as asset
01:48 US Custom and Border Patrol
01:52 counterfeit goods
02:23 brand insurance
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https://www.youtube.com/watch?v=rNislgebRg4