109學年度106級畢業專題-第二組【夥伴還是僕人? 知覺經濟階級流動性與品牌角色對消費者購買意圖之配適效果】Partner or servant? The Match Effect between Perceived Economic Mobility and Brand Role on Consumer’s Purchase Intention
109學年度106級畢業專題-第二組【夥伴還是僕人? 知覺經濟階級流動性與品牌角色對消費者購買意圖之配適效果】Partner or servant? The Match Effect between Perceived Economic Mobility and Brand Role on Consumer’s Purchase Intention