How do you defrag your brain? Let's give it a shot!
I need to lose weight
I need to finish that project
I need to buy a house
I need to get out of debt
I need to post a letter
Does this sound like you? Is your mind full to bursting and you can't seem to stop the tap, filling it with more thoughts? You need to run a brain defrag. To do this, we're going to address open loops and explain how a weekly MindSweep can help.
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In this video, I talk about the power of understanding your 'Open Loops'. According to David Allen, an open-loop is an unresolved thought or idea that doesn't have a next action or conclusion.
How do you deal with these open loops? It's simple! We use what Allen calls a "MindSweep"
Once per week, during a weekly review of your tasks and projects, take the time to write down any unresolved open loops in your mind -- this is the mindsweep. Every single thought of "I should do", "I need to do..", "I have to" and anything in between. Write it down.
Break it down by every important aspect of your life. Be unrelenting. Don't worry if it's just a word or phrase, as long as you write it down.
- Career
- Relationships
- Spirituality
- Wealth
- Health
- Leadership
- Wisdom
Then for each item, aim to put down just one single thing that can move that thought forward in your life. It doesn't need to be big, just one simple thing.
By doing this mind defrag, by conducting a mind sweep and resolving your open loops, you'll find that - just like a computer hard drive - you'll start feeling your mind be more responsive, your mood may improve and you'll feel yourself rising above the water that you've been treading.
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??Resources I Use In My Business?? (AFF links)
* Best Email List Builder: https://doug-digital.com/ActiveCampaign
* Best Funnel Mapping: https://doug-digital.com/Funnelytics
* Web Hosting: https://doug-digital.com/BlueHost
* Freelancer Suite: https://doug-digital.com/helloBonsai
⬇️More Videos
Build a Funnel Map: https://www.youtube.com/watch?v=CHHEz...
My Freelancer Suite: https://www.youtube.com/watch?v=2Kvkm...
Measure your break-even ROAS: https://www.youtube.com/watch?v=Tblt3...
How to Start LinkedIn Ads: https://youtu.be/xS2dpJv0DTQ
DISCLOSURE: Some of the links here are affiliate links. This means at no additional cost to you, I may earn a commission if you click through and make a purchase. These commissions help me create free valuable videos like these.
In this video, I explain what is the difference between an editorial calendar and a content calendar.
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To know the differences between the platforms, we first need to know why you would use either calendar.
The editorial calendar is used by digital marketing teams in order to map out core themes, topics, campaigns and brand partnerships for the year a head. Generally presented in a spreadsheet or slidedeck format, an editorial calendar is intended to be distributed both internally and externally; for internal colleagues, an editorial calendar will inform them of overarching content themes for the marketing team, and it can enhance collaboration; for external parties, an editorial calendar informs brand agencies where opportunities for brand collaborations rest, as well as opportunities to buy media space at relevant opportunities.
A shareable calendar means that it must be high-level, easily digestible and a well-branded piece of collateral as it will be used to win brand deals.
In contrast, a content calendar is precisely the opposite: dense, packed with information and not intended for external circulation.
The exact purpose of the content calendar is to give structure to the day-to-day content production process within a marketing team, ensuring content is drafted, written, designed, approved and published while providing the content and marketing managers oversight of their team's workloads.
A clearly defined content calendar will often tie into the editorial calendar because content will be aligned with the wider editorial visions for the quarter or month. This alignment gives content teams greater lead times, and allows for better quality and quality control -- rather than chasing collateral on the day of publication. (we've all been there, and it's stressful!)
??Resources I Use In My Business??
* Best Email List Builder: https://doug-digital.com/getresponse
* Best Funnel Mapping: https://doug-digital.com/Funnelytics
* Web Hosting: (Get a jammy discount!) https://doug-digital.com/BlueHost
⬇️More Videos
Build a Funnel Map: https://www.youtube.com/watch?v=CHHEz...
Measure your break even ROAS: https://www.youtube.com/watch?v=Tblt3...
How to Start LinkedIn Ads: https://youtu.be/xS2dpJv0DTQ
DISCLOSURE: Some of the links here are affiliate links. This means at no additional cost to you, I may earn a commission if you click through and make a purchase. These commissions help me create free valuable videos like these.
You can assume that I will receive a commission for anything I recommend. Any earnings or income representations are aspirational statements only and results are not typical. There is no guarantee that you’ll receive the same results or any results at all. Your results will depend entirely on your work ethic. These videos are for educational purposes only. I'm also not a financial advisor.
What are the essential statistics for paid advertising that you need to know when getting started? In this video, I take you back to basics and reviewing the core metrics that will allow you measure your paid advertising campaign with ease.
This video is intended purely for beginners who are just dipping their toes into paid advertising and are unsure how some of their metrics tie into the wider digital marketing picture.
These will apply for Facebook marketing, running Google ads campaigns, linkedin ad campaigns and more.
We go through business statistics, web statistics and paid statistics but there's plenty more for us to dive into for future videos.
Let me know in the comments what you'd like to learn about next.
--
Hello Bonsai: https://doug-digital.com/helloBonsai (Two Weeks Free)
Canva: https://doug-digital.com/Canva (Simple graphics editing)
Follow Me For FREE Marketing Training! ?Subscribe to Doug! http://www.youtube.com/channel/UCqQZu6V_uwTXK-t9FTv9zNA?sub_confirmation=1
??Resources I Use In My Business??
- Best Email List Builder: https://doug-digital.com/ActiveCampaign
- Best Funnel Mapping: https://doug-digital.com/Funnelytics
- Web Hosting: https://doug-digital.com/BlueHost
⬇️More Videos Build a Funnel Map: https://www.youtube.com/watch?v=CHHEzNYOUbI
Measure your break even ROAS: https://www.youtube.com/watch?v=Tblt3nYhOtI How to Start LinkedIn Ads: https://www.youtube.com/watch?v=xS2dpJv0DT
DISCLOSURE: Some of the links here are affiliate links. This means at no additional cost to you, I may earn a commission if you click through and make a purchase. These commissions help me create free valuable videos like these.
You can assume that I will receive a commission for anything I recommend.
In this video, I talk about the power of understanding your 'Open Loops'. According to David Allen, an open-loop is an unresolved thought or idea that doesn't have a next action or conclusion.
*How do you deal with these open loops? It's simple! We use what Allen calls a "MindSweep"*
Once per week, during a weekly review of your tasks and projects, take the time to write down any unresolved open loops in your mind -- this is the mindsweep. Every single thought of "I should do", "I need to do..", "I have to" and anything in between. Write it down.
Break it down by every important aspect of your life. Be unrelenting. Don't worry if it's just a word or phrase, as long as you write it down.
* Career
* Relationships
* Spirituality
* Wealth
* Health
* Leadership
* Wisdom
Then for each item, aim to put down just one single thing that can move that thought forward in your life. It doesn't need to be big, just one simple thing.
By doing this mind defrag, by conducting a mind sweep and resolving your open loops, you'll find that - just like a computer hard drive - you'll start feeling your mind be more responsive, your mood may improve and you'll feel yourself rising above the water that you've been treading.